One of the biggest fears many candidates have is forgetting key items in an interview situation leading to an embarrassing and awkward silence.
Tip 1: Memorise keywords by letter
There are certain keywords that will stimulate your brain to remember what you needed to say. It is a good idea to group these keywords by their first letter and this will make it easier to immediately recall them in a stressful interview situation.
For example, “plan”, “prepare”, “produce” and “promote” could be four keywords that marketer’s use as prompt words to tell a particular compelling story or a well-structured answer.
Tip 2: Use visuals
When preparing for your interview and preparing answers to the most likely questions, take an A3 piece of paper place the central question in the centre of the page. Instead of merely using blocks of text as your answer print out images related to each block of text and stick these images beside the text. The human brain remembers visuals much better than written information.
Tip 3: Use compelling short stories instead of trying to trying to memorise bullet points
Short stories with a beginning (usually providing the background/setting), a middle (often a challenge you had to overcome) and an end (how you overcame a particular challenge and the associated positive outcome) is not only easier for you as a candidate to remember but makes you much more memorable in the interviewer’s eyes. Having a series of short stories also substantiates your skills, experience and expertise and why you are the ideal candidate for the advertised position.
One of the biggest fears people have with interview is that their memory will let them down in a stressful situation. Applying some simple memory techniques will not only ensure that you remember your key selling points but will aid your confidence immensely in that one major worry is removed from the interview equation.